© 2008 Discount Horse. All rights reserved.
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PRIVACY STATEMENT
This website is owned and operated by DiscountHorse., a California corporation. Our site gathers personal information and this privacy policy explains what we do with it. By visiting our site, and/or buying products and/or services on our site, and/or requesting a service, you are accepting the practices described in this privacy policy. If you do not agree to our policies, then do not use our site, do not submit any information through our site, and/or do not purchase products through this site.
Who We Are
DiscountHorse (“DiscountHorse”) is a market leader renowned for revolutionizing the horse industry by offering products that prevent injuries and aid in the rehabilitation of injuries to the horse. We operate this website so that we can provide the high level of service that our customers expect. In so doing, we collect and use personal information. We do not, however, sell, license, or in any way transfer your information to other parties. The only exception to this policy is when you use a credit card to purchase a product on our website. In this case, we transmit your credit card information to the business that processes credit card transactions.
“CAN-SPAM” Compliance
We do not endorse or send illegal SPAM email to promote our offers. If you feel you have been the recipient of an illegal SPAM email, please contact us immediately at discounthorse@yahoo.com.
Information Collection and Use
In general, it is possible to view most of our website without telling us who you are and without sharing any personal information about yourself. You may, however, choose to provide personal information by voluntarily completing any of the online forms and/or by purchasing a product from us through our website.
The information you provide us depends upon what you are trying to accomplish. For example, if you use our site to register a product, the information you provide includes your name, gender, address, telephone number, e-mail address, whether you want to be included on our mailing list, and whether you want to receive announcements by e-mail. The exact scope of personal information we collect from you is specified on the form you fill out. You can opt-out of providing this additional information by not entering it when asked. However, not providing information that the form designates as “required” will result in you being unable to submit the information in the form. Information that a form designates as “optional” is, in fact, purely optional.
Our website records your IP address, viewing habits, and user identity by causing our server to send a “cookie” to your computer. This cookie merely tracks aggregate information on how our site and/or the online form is being viewed and/or used, including navigation patterns, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, access data ,clickstream data, pages visited, and other, similar information, that web servers routinely collect, together with your user identity. We use this information, which does not identify individual users, to analyze trends, to analyze site access, to analyze site click-through, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole. Some of this information is collected by third parties simply for the purposes of determining traffic data. We also use cookies for record-keeping purposes. We use both session ID cookies and persistent cookies. We use session cookies to make it easier for you to navigate our site. A session ID cookie expires when you close you browser. A persistent cookie remains on your hard drive for an extended period of time. You can remove persistent cookies by following directions provided in your Internet browser’s “help” file. We set a persistent cookie to store your passwords, so you don’t have to enter it more than once. Persistent cookies also enable us to track and target the interests of our users to enhance the experience on our site. If you reject cookies, you may still use our site, but your ability to use some areas of our site, such as the checkout process, will be limited.
Even though you may be on a National or State DO NOT CALL List, by submitting your contact information that includes your telephone number, you are expressly authorizing us to contact you by telephone at that number regarding the information you have expressed for a three (3) month period following date of this consent.
We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
We use your personal information to respond to your request for a product and/or service. We do not sell, license, or transfer your information to any other party for marketing purposes. We may, however, use your information to direct to you information, offers, products, and/or services from us and/or one of our affiliated companies. Your information may, therefore, ultimately be used for marketing purposes by us and/or one of our affiliated companies.
In addition, we may use your IP address to help diagnose problems with our server, to administer our website, and/or to administer the various online advertisements that we may be distributing. Your IP address may also used to gather broad demographic information.
With regard the information, if any, we track via our use of “cookies,” we use this information to identify you when you return, and/or to provide you a more relevant and tailored online experience.
We cannot ensure that all of your private communications and other personally identifiable information will never be disclosed in ways not otherwise described in this Privacy Statement. For example, we may be forced to disclose information to the government or third parties under certain circumstances, or third parties may unlawfully intercept or access transmissions or private communications. We can (and you authorize us to) disclose any information about you to law enforcement or other government officials as we, in our sole discretion, believe necessary or appropriate.
Your California Privacy Rights
To request that DiscountHorse not share your personal information with third parties for their direct marketing use, contact discounthorse@yahoo.com.
Additional Information
We will notify you of material changes to our privacy policy by posting the Privacy Statement on our website. This Privacy Statement is effective as of August 1, 2006.